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What Is the Difference Between Content Writing and Copywriting in Digital Marketing?

What is The Difference Between Content Writing and Copywriting in Digital Marketing? Although both of them fall under the same digital marketing umbrella, there’s a fine distinction between them – discover them here. One of the most critical factors that businesses need to consider when it comes to digital marketing is the creation of content. …

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Why Content Marketing is Important for Small Businesses?

Why Content Marketing is Important for Small Businesses? A content marketing strategy is a process that involves creating and sharing content that can be used to attract and retain a targeted audience. According to the famous saying, content is king when it comes to digital marketing. 70% of marketers are investing in content strategy, and …

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